Pets and Web are my big loves and my job
ABOUT ME
Let’s face the change and win dogether
My name is Max, better known as the Dogfather. I am a Pet Parent, a Web addict, a Vegan disciple, an incurable dreamer, a tireless traveler and a Pet Marketing Manager.
My team is a pack of professionals who share the love for pets and a challenging goal: implementing innovative and efficient solutions for the pet industry, deliver excellence in every single project, achieve tangible and measurable results, in the short term, at sustainable costs.
ABOUT ME
Let’s face the change and win dogether
My name is Max, better known as the Dogfather. I am a Pet Parent, a Web addict, a Vegan disciple, an incurable dreamer, a tireless traveler and a Pet Marketing Manager.
My team is a pack of professionals who share the love for pets and a challenging goal: deliver excellence in every single project, achieve tangible and measurable results, in the short term, at sustainable costs.
My IT specialists, web developers, art directors, graphic designers, project managers, sales account representatives work as a united team, sharing consolidated project management methods and implementing innovative and efficient solutions for the pet industry.
MY MISSION
Let’s reach new pet markets
I help European companies who want to approach the US Market, as well as non UE companies breaking into the European Market.
In our global economy there is no room for improvisation. Different markets require different behaviors, approaches, strategies, relations and know how.
Your company knows what to do, but “how” to do it is critical for success. Don’t underestimate the difference of foreign markets and their customers: I can guide you to prevent costly mistakes and wasted efforts.
MY MISSION
Let’s reach new pet markets
I help European companies who want to approach the US Market, as well as non UE companies breaking into the European Market.
In our global economy there is no room for improvisation. Different markets require different behaviors, approaches, strategies, relations and know how.
Your company knows what to do, but “how” to do it is critical for success. Don’t underestimate the difference of foreign markets and their customers: I can guide you to prevent costly mistakes and wasted efforts.
MY APPROACH
The P.E.T.S. method
I believe that every business is a unique living entity. This is why I run every single project with a tailor-made approach, shaping customized ideas, building unique strategies and implementing vertical actions to address the specific needs of my clients, their markets and competitive scenarios.
Your company’s uniqueness is the key to success and it takes a trustful partner to help you connect with and take advantage of an untapped customer base.
MY APPROACH
The P.E.T.S. method
I believe that every business is a unique living entity. This is why I run every single project with a tailor-made approach, shaping customized ideas, building unique strategies and implementing vertical actions to address the specific needs of my clients, their markets and competitive scenarios.
Your company’s uniqueness is the key to success and it takes a trustful partner to help you connect with and take advantage of an untapped customer base.
MY CLIENTS
Unleash the power of Pet Marketing
Who says that Pet Marketing is only for the Pet industry? As the matter of fact, it’s becoming hard to name a business where pets are not involved. Due to a steadily increasing cultural shift, Pet Parents have become one of the fastest growing marketing segments.
Many industries have become pet-friendly, and those who aren’t are missing out on a loyal customer base. That’s why our clients span a wide range of sectors: banks, airlines, information technology, manufacturers, retailers, service providers, both b2b and b2c, as well as, national and multinational enterprises.
MY CLIENTS
Unleash the power of Pet Marketing
Who says that Pet Marketing is only for the Pet industry? As the matter of fact, it’s becoming hard to name a business where pets are not involved. Due to a steadily increasing cultural shift, Pet Parents have become one of the fastest growing marketing segments.
Many industries have become pet-friendly, and those who aren’t are missing out on a loyal customer base. That’s why our clients span a wide range of sectors: banks, airlines, information technology, manufacturers, retailers, service providers, both b2b and b2c, as well as, national and multinational enterprises.
Unleash the power of your brand
Strategy, promotion, distribution: the key success factors of your business
BUILD
BUSINESS STRATEGY
I help your company to build a successful business strategy to enter the US and the European markets by evaluating all the main critical factors, such as: assortments, prices, promotions, packaging, market research, competitive analysis, domestic regulation compliance.
CLIMB
BRAND PROMOTION
I help your company to show and promote the brand during trade exhibitions, business events, one-to-one meetings. I also support your company in creating contents (texts, images, videos, web sites, brochures, catalogues) for the US and the European markets, either business and customer oriented.
SELL
DISTRIBUTION PARTNERS
I help your company to find sales representatives, business partners, official distributors for your products and services, as well as to sign contracts, run product tests over specific markets, organize pilot projects, support the rollout, supervise the go to market.
Let me introduce you to some PAWsome companies
I have had the honour to collaborate with
My biggest success is my client’s satisfaction
Feedbacks
I worked for one year with Max. He was the marketing manager and I was in charge of sales, so we had a lot in common. During this year, max shown a great sense of responsibility and commitment with targets and deadlines. He also had a very good understanding of all processes of a company, from Supply Chain to IT. Max is also committed to teamwork, he used to say we win together and we lose together. I would recommend Max for any company who is looking for a go getter, experienced professional.
Massimiliano is one of the top marketing minds I have worked with. He is a multi-channel strategist with the know-how and tireless drive to reach or surpass marketing goals. He is a natural leader with a clear vision, who inspires his team and brings out their best work. High-level thinkers will benefit from his experience, advice and candor. He enriches and helps focus the discussion, while contributing new and exciting ideas. With Massimiliano, you get more: more productivity, more clicks, more exposure and more results.
Massimiliano did an excellent job as the technical and project lead on ideation and delivery of the new website for Cloudif.ai. While working as the main stakeholder of the project, I found Massimiliano to be reliable, creative, patient and a pleasant person with which to work. I found Massimiliano to be technically knowledgeable, and he could be relied on to provide informed opinions when striving to arrive on a creative solution to tricky technical issues. Sometimes he also provided more than requested, hence I must say that it was great to work with him. Deadlines and goals were always perfectly reached!
His honest style, his empathy with clients, the high quality of the output he is capable of producing and the ability of working in heterogeneous teams are the charactericts that make Massimiliano an extremely valuable and dependable resource
Max is a reliable and creative professional, with strong knowledge of business processes and a robust project methodology. Very focused on achieving goals, he’s able to take responsibility and make sure that things are done. As team leader he has excellent interpersonal skills and is able to communicate directly and effectively with management and colleagues. Max is also a pleasant person with whom it is unusual and fun to work together.
Massimiliano is a high level professional, with an innovative and service-oriented approach.
